Do you like flushing money down the toilet?

Neither do I.

But most people are doing it without even realizing it.

Why?

Because they’re sending traffic to affiliate products without capturing email addresses.

This means these affiliates are flushing about 85%-90% of their profits away.

It’s sad.

But it’s true.

And it needed to be said.

Because the vast majority of money on the internet is made on the back-end (i.e. on follow up offers served up after the initial sale).

This brings us to the key to easy affiliate profits: lead capture.

New and inexperienced affiliates spend all their time building up the business of the product owner.

It’s the product owner that’s capturing the email addresses and if you aren’t capturing emails, you’re building their business and they’re making all the profits with the follow up.

Smart affiliates spend their time leveraging somebody else’s product to build their own business that makes them money 365 days a year!

ALWAYS capture the emails of the traffic you create.

The problem is, most affiliate don’t have a clue how to do it and to be honest with you, I didn’t know how to do it for a long time. So how do you send traffic to another person’s site and still capture the buyer’s email address? It’s a dilemma for most people.

What you need:

Your own domain name, I use NameCheap to register my domain names, use the coupon code “SPRINGSUN” without the quotes during March for a discount.

Webhosting, I use HostMonster but you do have to pay yearly upfront, if your strapped for cash then HostGator is the hosting company to go with, loads of my internet marketing friends use them and their customer service is excellent.

Autoresponder, I use Aweber to follow up with prospective customers because it has the best deliverability rates in the industry.

A HTML editor, I use DreamWeaver but Kompozer is free.

Watch the video below on how to create a squeeze page using Kompozer.

All you need to do is build a squeeze page, add in your Aweber code (with either the forward url or confirmation url set to the affiliate site you want to drive traffic to) and upload it to your hosting account, now all you have to do is drive traffic to your squeeze page to capture emails and start building your own business.

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You have joined ViralURL, taken the one time offer, now what?

It’s time to start sending your emails!

I have been using ViralURL since launch day and I will share my experiences with you now.

The first thing you have to enter is the email subject line. You can personalize both the subject line and the email itself.

Everything is about testing and tracking.

I have tried emailing with the name of the recipient at the end of the email, in the middle and at the beginning. I have gotten best results from using the recipients name at the beginning. I suggest you try them all and see what results you get. If your subject line is long, personalize it at the beginning otherwise the recipients name may be cut off when displayed in the their email client.

Use subject lines that are compelling and intriguing. Your subject line should be as short as possible. It has been proven that emails with subject lines less than 50 characters get a higher click through rate.

You should keep an email subject line swipe file. Later today, go look through your emails, see which subject lines grab your attention. Make a note of them. If they grab yours, they will grab others attention too.

Check out these winning subject lines, modify and adapt them for your own use.

Bob, will you test this?
Martin, do me a favour?
All bets are off, Sam.
Sarah, sorry you couldn’t make it.
Jim, seen this yet?
Remember this, Chris?
Frankly, Becky, I’m puzzled.

Before writing the actual body of your email, I will quickly touch on where you should and should not be sending your prospective subscribers to.

You should NOT send people directly to an affiliate site.

You must send them to your own squeeze page.

Get these random prospects on YOUR list.

If you need squeeze pages that convert at 70%, check out Affiliate Cash Secrets.

You can then send follow up emails time and time again.

The body copy of your email should be personalized with the recipients name, you can also personalize the copy, but don’t over do it.

Keep your body copy short, highlight the benefits of what you are selling, be it a product or your newsletter. Create curiosity with your copy, and your click through rate will be through the roof.

Your one and only aim is to get the recipient to click on that link, let the squeeze page actually do the selling (or should that be ‘capture the email address’?!).

Break up your copy into short paragraphs, no more than one or two sentences long. Insert your link, that you want clicked on, after each paragraph.

Use the PS to highlight the benefit one last time and include your link.

Continuously track and test your email subject line and body copy. If you don’t track your results, you won’t know what works for you and what doesn’t.